Discover books as they become digital products

BooksTwo of the largest book publishers, HarperCollins and Random House, make their books freely available. They have made digital versions of their books, which can be searched and even be placed on weblogs. They hope to sell more books with this strategy.

I think this is a good attempt, because consumers value the discovery of new digital products. By making books fully available on the Internet, consumers can search through books and discover books of their interest previously unknown to them. Brynjofsson (2003) argues that discovering previously hard to find products increases consumer welfare. Maybe the next step they can make is combining books to new digital products.


3 Responses to Discover books as they become digital products

  1. Economist says:

    sory to write to you like this, but i could not find the contact form. I really like your blog and i was wondering if you would maybe like a link exchange with my website . It is not really that big yet as yours, since it is not up so long yet, but it is gaining visitors soon and i am putting in some advertising campaign in next day as well.

    Another option is, if you would maybe like to publish some of your articles on my blog? You can of course post a link to your blog under the article!

    Well let me know on . I would really like a link exchange.
    Thank you in advance for your reply. Sory about this post again, just delete it once you read it.


  2. I have just stumbled upon your blog, and this is not the first time that I have heard that books are now becoming available to read on line and for me its really sad as I love to curl up with a good book and they way technology is going soon they wont be printing books or magazines any more for that matter. 😦

  3. coupon codes says:

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